Don’t Scare the Money!

by admin on October 26, 2010

Are you selling as many Event Tickets as you could?

Nonprofit organisations often depend on successful charity events to balance their operating budget every year, and the success of your events depends on the connection you’ve made with your donors. Here are 3 mistakes that some groups make: ways to drive supporters away instead of keeping them close.

Too much data: Are you making your supporters work too hard? Rather than inundating everyone with every minute detail, to the point where your emails and newsletters become unreadable, keep your missives short and sweet. Choose a few heartwarming anecdotes rather than pages of numbers. Make the numbers available for those who want them, but use your regular communication to make people feel good about supporting you.

Just waiting: No matter how wonderful your website, you can’t sit back and wait for people to find it. Paid links aren’t necessarily the answer either. Your best bet is to go out and find your supporters. Research forums where like-minded people congregate and leave insightful and thought-provoking posts and comments, along with a link back to your main site.

Self-centered: You have definitive ideas about your mission, but if you’re fund raising, a little flexibility can make a world of difference. How can you reach out to your donors and let them make your mission their own? Let them own your charity: put the donor first so they really believe they are making a difference through their donations.

Don’t alienate your base! Keep them close, so that when you start selling Event Tickets to your upcoming charity gala, they’re ready to line up to show their support!

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Quite the Event

by admin on September 23, 2009

I’m pleased to note that the new Ticket River website, a new online portal for buying Event Tickets, is close to launching.

I’ve learned to never make promises regarding new websites, but the inside buzz says that in weeks, or possibly days, there will be a new, simple, professional, and affordable way for you to sell your Event. From General Admission seating to publicity Posters and more, this site will have it all.

I envy those of you with upcoming events. If you’re getting ready to think about selling concerts, performances, dances, and more, you’ll have the opportunity to browse through a huge online gallery of unique and beautiful designs, so you can sell your event in style.

For more information, watch this space!

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