Tiers of a Promoter

by admin on July 29, 2010

Event Ticket sales are complicated, and no two events are the same. In many cases, no two Event Tickets are the same. If you offer reserved seating, for instance, it may matter very much to your customers which seat number they receive. The difference between the dead center of the arena and a spot behind a post can really add up. Your customers may be willing to pay more to get more.

Conversely, you may be losing sales if you are not offering tiered levels of entry. Students, artists, and other cash-strapped fans probably can’t afford full-price, but, if you offer them a scaled experience, they may happily pay a reduced fee to enter, even if that means reduced access.

Consider offering:

  • 1, 2, or 3-day passes to a long event
  • Different prices for floor, mezzanine, and balcony seats
  • Extra privileges for VIP ticket holders
  • Discount seats for students, military, children, or the elderly

Consider also creating special Event Tickets for special groups:

  • Media passes that provide special access for reporters who can provide publicity
  • Promotion passes for contest winners who will have backstage access and other privileges
  • Color-coded passes for vendors, volunteers, staff, security, and others behind the scenes

While this latter group may not affect ticket sales (although it may, if you get good press from a blogger or someone who has won your contest), it will help you keep the event organised and secure. Issuing multiple levels of Event Tickets for multiple levels access allows you to determine at a glance who belongs where, or who does not belong at all.

So don’t cry over spilled event sales. Create a method to tier your ticket sales and open the event up to new levels of success.

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All about the Music

by admin on May 4, 2010

There is truly nothing like a one-of-a-kind musical event. When you’re an event promoter busy with the details of a concert, you know your audience is out there. Sometimes it’s simply a matter of finding them and reaching out. Music soothes the savage beast, joins communities together, and kindles our spirits. All you need to do is find a publicity campaign that shares you event with the world.

Ticket River offers Event Kits and General Admission Tickets to suit any music program. Whether you’re hyping country music, rock and roll, heavy metal, alternative, jazz, classical, reggae, gospel, show tunes, disco, swing, chorale, or anything else that sings to you, you’ll find an image that speaks to the fans.

Let them know what you’ve got to offer with bold, beautiful, brightly coloured publicity Posters that match your Event Tickets for that neat, put-together look. Choose images of instruments, adoring fans, passionate performers, or ardent dancers. Add your event information to festive designs with easy-to-use ticket templates. Spread the word with Invitations and other advance publicity materials. Keep your event orderly and secure with VIP Passes and Drink Tickets.

When you’ve got songs to fill the air, you need Event Tickets to raise up your voice to the masses. Choose from hundreds of designs and find one that suits your needs perfectly. Let the design stimulate the eye just as music stimulates the ear and start selling more Event Tickets today!

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Keeping Track

by admin on April 13, 2010

The well-organised organiser has all the data at her fingertips! How many tickets are available? How many have sold? How many remain? What percentage of those who bought tickets actually attended? You need this information:

  • For tax purposes
  • For general bookkeeping
  • To determine the success of your event
  • To determine the efficacy of your publicity
  • To plan future events

When you print your own Event Tickets online, it’s easy to keep track. Safe, secure, individual numbering on the body of the Event Ticket as well as on the ticket stub takes you halfway there. You determine the run of numbers available, and basic mathematics takes care of the rest.

For General Admission or festival seating, your box office can sell sequentially. A glance at the lowest available ticket number can instantly tell you how many you’ve sold and how many are left. Even if you employ a team of sales professionals or volunteers, assigned individuals a particular run of numbers allows them to make their own calculations.

At the door, be sure to tear off the perforated ticket stubs. You can count them later to determine how many people attended. If you’ve kept really clever records, you can match ticket numbers to supporters’ names and learn who precisely was there, and, by elimination, who paid the entry fee and then stayed home!

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The Dotted Line

by admin on February 16, 2010

You wait in a queue, eager with anticipation, creeping closer and closer to the venue’s door. At last, you reach the front and hand over your ticket. An usher or ticket taker glances at it, directs you to your seat, rips off the stub, and hands it back to you. Now the venue has a record of your entrance, and you have both a confirmation of your right to be there, along with a souvenir of your outing.

Thank the perforated Event Ticket stub!

Such a simple thing—a series of tiny holes punched in a line approximately two inches from the side of the Event Ticket—makes your life as an event promoter, theatre manager, or party planner that much easier.

When you print your own tickets online, you can always choose a perforated stub to help keep your event organized. There’s never any question about whether or not a guest is in the correct seat. Simply consult your guests’ ticket stubs and solve all disagreements. There’s never any question regarding how many guests have attended the event. Simply consult the pile of torn tickets at the entrance. With individually numbered tickets and good record-keeping, it’s even possible to determine which guests arrived, and, by process of elimination, which guests paid for their tickets but did not show up.

So don’t snub the lowly stub! Instead, take advantage of the full benefits of this overlooked little snippet of card stock. Print your own perforated Event Tickets online and stay sane.

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Reflects Well

by admin on September 16, 2009

Are you ready to print your own General Admission Event Tickets? Consider this: printing your own Event Tickets allows you to brand your event, present a uniform look to all your printed materials and publicity, and eliminate ticket fraud. Further, it’s a brilliant way to keep your event looking smart and professional.

A proper design speaks volumes about your commitment to your organisation and your event. Full color, high resolution, digitally printed tickets are more difficult to counterfeit, especially when you print them on high-quality card stock. Furthermore, images prepared by professional designers are always more impressive than blank and generic tickets. When you print your own Event Tickets online, you make a statement about who you are and what you believe.

Besides, fine design is more attractive and looks better! If you’re prepared to impress your guests, start browsing online design galleries and choose something lovely and appropriate before you take another step in event planning.

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So Safe

by admin on August 31, 2009

Worried about ticket fraud? Worry no more!

When you print your own Event Tickets, you are automatically ensuring added security versus buying generic tickets. To start, you are choosing a unique design, which will be printed with high-resolution digital technology on high-quality card stock. Unlike generic tickets, you cannot buy these tickets at the corner shop!

The best Event Tickets you can print on-line also come standard with other security features. Your entire run of Event Tickets will be individually, sequentially numbered, so you can track sales. They will be bar coded, for added safety. They will be perforated, with a matching design on the ticket stub, so you can continue to ensure the security of your event after your guests have walked through the door.

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