Can corporate sponsorship boost event ticket sales?

Indeed it can. Entering into a partnership with a business or organisation whose values match your own is an excellent way to increase your marketing reach without increasing your marketing budget. Done correctly, it create a mutually beneficial relationship in which both parties receive advertisements, usually withing spending more money than they normally would spend.

Choose a partner that suits your event. If it is a small, local event, approach local business owners. Larger events may enter into an agreement with larger corporations. Either way, make sure the business is one that you want to be associated with. Do their products tie into your event? Does their reputation match your own?

You can offer your sponsor free advertising space: you’ll already be printing your own products and creating your own online campaigns, so it’s simple to add sponsor logos or messages to these materials. Similarly, your sponsor should be willing to add the details of your upcoming event to some of their marketing messages. If the sponsor’s business is willing to act as a box office to sell tickets to your event, it can increase your reach and help the sponsor boost traffic to their business.

Another example of a positive relationship is a product tie-in. Perhaps you can offer a discount to individuals who purchase your sponsor’s product. Your event tickets can come bundled with certain products, or you can provide the discount when they bring some proof of purchase to you. This can increase sales for everyone!

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Are you a starving artist or a struggling musician? If you’ve devoted your life to creative pursuit, it can often be difficult to shift gears and turn your attention to the making of money, but, no matter how much your music sustains you, you still need money to live. Independent artists who are in any part responsible for enticing fans to attend their concert can take a few simple steps to start selling more event tickets.

Consider this: if you have fans, they’re already interested in buying concert tickets. Your fans like you and want to hear you play. So, are you doing enough to give them what they need? The best motivation for true supporters to attend your shows is advance knowledge.

You don’t need an expensive advertisement campaign. Rather you need to focus your efforts. Those fans who wish to purchase event tickets to hear you play: where are they?

• Record stores
• Dance clubs
• Concert Venues

Think about where they’re likely to be found, and invest a little money in some eye-catching Posters or Flyers. You’ll get the maximum return in tickets sold for the minimum investment. For a few dollars, you can reach hundreds of people.

More that likely, your fans are also on Facebook and Twitter. Are you? If you haven’t created a Facebook fan page and begun reaching out to your existing fan base while creating new listeners, go do that right now!

If you do have a fan page, make sure to communicate regularly, at least once a week, although once a day is better. Don’t overdo it, but do make sure to offer a few posts reminding people of upcoming concerts, letting them know when and where they can buy tickets, along with all the details about the upcoming concert. Some bands report that these Facebook posts are the number one motivator in selling concert tickets!

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You’re planning something big this year. Whether it’s the largest fundraiser your organisation has ever seen, a spectacular theatrical production, a big party, or a small concert, if you want to advertise, monetise and organise your event, professional print products can make all the difference in the world.

Spreading the word with posters and flyer hung about town is a good start. If you have an extensive mailing list, customised invitations sent to likely participants really helps sell event tickets. However you wish to spread the word, you can print these products online, choosing the perfect design to complement your theme or your values.

Drink tickets and raffle tickets can be printed to match your event publicity, plus, they’re a simple way to turn any affair into a money-maker. With just a few donated prizes, you can earn lots of extra money by selling raffle tickets. Selling drink tickets is a good way to make a few extra dollars, as well. You can even sell them in advance.

Of course, you’ll need event tickets, and printing these to match your event collateral is simple when you choose a ticket printing company that offers free designs and ticket templates. Just enter your even information into the blank fields and the printer will do the rest, even shipping those tickets right to your door. So start planning now for the upcoming year. Get all your printing done fast, professionally, and affordably.

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Christmas is coming!

As a child, you anticipated the parties and presents. As an adult, you may find yourself overwhelmed with the details. Particularly if you’re selling tickets to a Christmas party, New Year’s celebration, or other seasonal event, you’re so busy talking to caterers, musicians, and professional Santas that actually selling those tickets takes a back seat to planning.

Yet, you must sell those Event Tickets if you hope to have a party. Here are some simply steps you can take to help generate more interest in your event and sell more tickets.

• Print and mail Invitations (it’s not too late!).
• Create an event page on Facebook. Ask guests to RSVP online.
• Print and hang Flyers and Posters where potential guests may congregate/
• Create a logo for the event, have it printed on Stickers, and distribute them everywhere.
• Leak some of the exciting details to generate extra buzz for word-of-mouth advertising.
• Using chalk, leave intriguing messages on sidewalks and walls.
• Create a short video advertising your event. Post it online and share the link.

Creating a page with a unique URL dedicated just to your event helps you help your guests. It’s easy for you to share that link, and, as long as you include all the important details on your page, people will be able to learn everything they need to know about your party in one place.

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Are you planning any big events in December? If so, it’s time to start printing event Invitations: the Christmas season is almost upon us once again! Small family celebrations, large formal galas, and everything in between can benefit from a smart Invitation. Casual or sophisticated, a printed Invitation makes a greater impression than word of mouth or email.

When your guests receive their Invitations, they’ll have a concrete reminder of your event, and all the information at their fingertips: names, dates, times, locations.

Seasonal parties can truly start to add up. Don’t let your details become lost in a flood of festivities, forgotten as guests try to juggle numerous activities. Getting the information out early helps ensure that your celebration is marked on calendars and anticipated in advance! The physical aspect of the Invitation allows it to be hung up where recipients cannot help but notice it and continue to think about your event.

Once you know the details for your event, you can start printing event Invitations!

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Are you selling as many Event Tickets as you could?

Nonprofit organisations often depend on successful charity events to balance their operating budget every year, and the success of your events depends on the connection you’ve made with your donors. Here are 3 mistakes that some groups make: ways to drive supporters away instead of keeping them close.

Too much data: Are you making your supporters work too hard? Rather than inundating everyone with every minute detail, to the point where your emails and newsletters become unreadable, keep your missives short and sweet. Choose a few heartwarming anecdotes rather than pages of numbers. Make the numbers available for those who want them, but use your regular communication to make people feel good about supporting you.

Just waiting: No matter how wonderful your website, you can’t sit back and wait for people to find it. Paid links aren’t necessarily the answer either. Your best bet is to go out and find your supporters. Research forums where like-minded people congregate and leave insightful and thought-provoking posts and comments, along with a link back to your main site.

Self-centered: You have definitive ideas about your mission, but if you’re fund raising, a little flexibility can make a world of difference. How can you reach out to your donors and let them make your mission their own? Let them own your charity: put the donor first so they really believe they are making a difference through their donations.

Don’t alienate your base! Keep them close, so that when you start selling Event Tickets to your upcoming charity gala, they’re ready to line up to show their support!

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Planning a charity event? The perfect combination of charity, venue, sponsor, and entertainment can benefit everyone involved, long after the event ends. Here’s how:

Your charity stands for something. You know what it is, and so do your supporters. Your event should earn money for your charity through Event Ticket sales, and it should entertain your supporters, but it should also attract new supporters, provide exposure for those who give generously of their time, and, if you are clever about it, really benefit your sponsors as well.

Rather than renting out a hall, perhaps you can make a deal with a popular local venue. Do you already have a relationship with a particular pub? Is it located in the centre of things, near foot traffic and other night spots? Ideal! Rather than paying the full fee to rent a space and hire people to serve drinks, you can hold your event in a pub. They’ll benefit from increased drink sales during your event. If you’ve chosen a good location, you and the venue can benefit as passersby see there is something special going inside and decide to check it out.

If you can find performers that support your charity or relate to it, they may be persuaded to donate the evening’s entertainment in exchange for the exposure. New bands may be happy to perform, but think outside the box. Does your charity help animals? Perhaps you can work with the local human society. An animal fashion show or an adoption event may help everyone. Consider who can help, and how they might benefit.

As for sponsors, many local business are happy to donate their name and their goods to worthy charities. It’s wonderful exposure and good business. Selling Raffle Tickets with Event Tickets can help them earn more money and increase traffic to their shops. Simply being affiliated with your group can earn them goodwill, and, of course, their charitable donations should decrease their tax burden.

So, before you plan your next event, consider all the people you could be helping, and then plan accordingly.

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Live theatre is still around. You know it, I know it, but does your community know it? Depending on how you’re marketing your local troupe or community theatre, your publicity may be going under the radar of the public, resulting in lower ticket sales at your box office. You need a combination of old methods and new devices to truly market performance art. Your audience is out there; you simply need to ensure they can find you before you start selling them Event Tickets.

Selling Event Tickets is a major concern for the vitality of your theatre. Properly pricing your Event Tickets is important. In a bad economy, consumers are looking for inexpensive escapes, and your play or performance can provide that. Consider offering pricing tiers: charging less for less-desirable seats; offering student, senior, and military discounts; or find a partner and sponsor who will help you create a deal wherein you sell discount seats if customers buy your partner’s product.

Don’t forget social networking and online marketing. Your fans are online, and you should have a Facebook page, a website (with online box office), an email newsletter, and a blog. Use these forums to communicate with theatre lovers, offer special deals, and create a virtual community around your theatre. Hanging Posters about town or taking out an ad in the local paper may still garner some attention, but a strong online presence is the best way to capture the minds and hearts of the younger generation. The best thing about the Internet is that you can turn it into almost anything you want it to be. How are you going to sell more theatre tickets?

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Have you checked out Ticket River recently? Normally, I don’t like to go on about one website, but this company, based on the experiences learned from well over a decade of online ticket printing and sales, gets quite a bit right. Event Ticket printing is a whole-package operation. Certainly, anyone can purchase a general role of “Admit One” tickets, or perhaps print their own tickets at home, but a high quality printer offers those special touches that make a difference to those who notice.

Of course, any printer should offer you some basic professional touches: high-resolution images, in full colour and full bleed, with ink that doesn’t run or fade. Card stock should be thick and durable, with a professional finish in glossy or matte. Turnaround ought to be quick, with multiple delivery options, so you get your ticket when you need them. All Event Tickets, Drink Tickets, VIP Passes, and Raffle Tickets need to be individually numbered for security and accounting purposes. This all goes without saying.

Consider those extra touches, things that can help your planning, promoting, and actual event go that much more smoothly:

• Booklet stapling helps your sales team stay organized and track ticket sales.
• Perforated stubs keep the event organized at the gate.
• Free designs and ticket templates are always welcome and encouraging.
• Image upload is a brilliant way to customise your event without paying for custom work.
• Event Kits let you look sharp; all your promotional materials and event collateral can match.

These are just a few of the special offerings that are free for every customer, every time.

Don’t forget the one thing that is all too frequently missing from your interaction with web-based businesses: the personal touch. When a company offers friendly customer service, available by email or phone, you know that they are willing to fix your problems. If you have a question, comment, or concern, there is someone waiting to hear what you have to say and make it better! Ticket River offers 100% satisfaction; if it’s not right, they’ll make it right, or refund your money. What more could you ask for?

When the details are right, the big picture comes into sharp focus!

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Whether you live in a sparsely populated area or are an aficionado of an unpopular sport, you may find yourself craving your favorite physical activity without any outlet for your physical prowess. Have you considered starting your own league? It can be as formal or informal as you like. Done properly, you can make your matches into entertaining exhibitions and perhaps even sell (or simply give away) Event Tickets.

If your nearest neighbor is twenty miles down the road, granted, it may be difficult finding enough people in your area to start a weekly game of fistball, underwater hockey, or chess boxing, but if you can field a couple teams, imagine the response from the community! Who amongst your region wouldn’t come out for such an event? If you’re the only game in town, selling Event Tickets becomes a given. Your neighbors would rather watch your roller derby than watch their grass die, and they’ll willingly pay a few dollars to do so. Even if they don’t like you, they might be willing to pay to see you fall down, or get hit.

In more populated areas, putting together your own league may be easier, even if you want to play some very silly sport, like American football. Use the Internet to reach out to like-minded parties. Gather an informal group to practice, scrimmage, and play pick-up games. Once this becomes a regular habit, you can split off to form teams. From there, the next natural step is to find a dedicated playing space and set up a regular schedule of matches. With a little success, you can find a business to sponsor your team, grown your league, attract the interest of the viewing public, and cover your expenses with Event Ticket sales.

If selling Event Tickets seems like an arduous sport to you, don’t worry. You can always pressure your spouse and offspring into attending. In fact, if you have children, you can make them go out and try to sell tickets. The main thing is that you’ve finally found someone to play with.

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